Audix "Bring Your Own Mic" Ad Campaign
Product Photography, Photo Editing, Marketing
Product Photography, Photo Editing, Marketing
During the pandemic, Audix Microphones wanted to increase vocal microphone sales since it was down due to venue closures. We developed a campaign to remind musicians of the stage, and why they should "bring their own mic" instead of relying on venue-supplied mics. I used my own experience of being a vocalist to bring vibrancy and an epic feel to remind the audience of the excitement of performing. The campaign was used in display ads, emails, print media, and a landing page on www.audixusa.com/byom
For Audix Microphones
Content Marketing Manager: Carl Sundberg
Senior Designer: Kyle Mannoia